New demand for space at FRUIT LOGISTICA 2025

Demand for exhibition space at FRUIT LOGISTICA 2025 is so strong, its organiser is considering further expansion into new halls at the Messe Berlin fair ground.

The world’s leading fruit and vegetable trade show returns to the German capital from 5 to 7 February 2025. And as the 31 July deadline to book exhibition space approaches, growth in reservations is especially big among exhibitors based in Asia.

The event director Kai Mangelberger says:

“It’s such a joy to see so much interest in FRUIT LOGISTICA. We can really feel the excitement.”

China is set to play a prominent role and is expected to top this year’s 2,400 square metres, which was its record-largest participation in FRUIT LOGISTICA.

A high-ranking delegation from the country plans to visit the show, an encouraging sign for many in the industry after Germany’s apple exporters were granted access to the Chinese market this year.

The cost of exhibiting at FRUIT LOGISTICA remains in line with the 2024 edition, while trade visitor prices have stayed the same since 2022. That’s great news for the event’s three target segments: fresh produce, machinery and technology, and logistics. Mangelberger continues:

“We’ve had so much interest. It’s possible we might have to open new halls to accommodate everyone. We always have some late bookings, which does make it harder for those companies to get their desired position. So my advice is, book in plenty of time!”

That means the next meeting is likely to welcome even more than the 2,750 exhibitors from 94 countries who took part in FRUIT LOGISTICA last February.

And those Eurasian connections will also be strengthened at ASIA FRUIT LOGISTICA, which will take place in Hong Kong this September.

Exhibitors are invited to register for FRUIT LOGISTICA 2025 by 31 July 2024 latest. Full details on how to register for a stand can be found on the website of FRUIT LOGISTICA. The team of FRUIT LOGISTICA in Berlin or one of Messe Berlin’s 150 local international representatives around the world will be glad to assist.

About FRUIT LOGISTICA

FRUIT LOGISTICA is the leading trade show for the globalfresh produce business and and represents the entire value added chain of the fruit and vegetable sector, from producer to the point of sale. At FRUIT LOGISTICA 2024 more than 2,770 exhibitors from 94 countries displayed their products, services and technical solutions. Some 66,000 buyers and trade visitors from 145 countries took part in the event. The next FRUIT LOGISTICA will take place from 5 to 7 February 2025 in Berlin.

About Messe Berlin

Berlin has been a trade fair destination for 200 years, and has been one of the most important such hubs for many decades. Messe Berlin – the state’s own trade fair company – conceives, markets and organises hundreds of live events every year. It strives to be an outstanding host for visitors at all events, generate optimal business stimuli, and provide fair conditions for everyone. This concept is reflected in the company slogan: Messe Berlin – Hosting the World.