Double launch for TOMRA SORTING FOOD with new Russian website and Video Platform

TOMRA Sorting Food has announced the launch of its Russian language website, which will provide a dynamic online resource for its customers across Russia. The launch of the website, which can be found at www.tomra.com/ru/food, further demonstrates the importance of the region to TOMRA’s global business strategy and has been specifically customized for the requirements for Russia’s food sorting industry. The new website provides visitors with an insight into TOMRA’s product innovations, latest news and event updates. As well as this, product brochures can also be downloaded at the touch of a button via the site’s online download center. Björn Weyts, Marketing Manager at TOMRA Sorting Food, says: “The launch of the Russian language site provides a valuable update to the wide range of international resources that TOMRA offers as well as highlighting our ongoing commitment to servicing customers across the world and our continuous focus on innovation.” Alongside the launch of the Russian language website, TOMRA has also revealed its easily accessible new video platform which hosts over 200 videos, allowing users to browse, share and embed videos produced by TOMRA. Björn explains: “The functionality of the platforms provides users with the fantastic option to be notified when new content is added to the platform as well as being able to pick and choose topics that are of a particular interest, ensuring users receive relevant and up-to-date information.”   About TOMRA Sorting FoodTOMRA Sorting Food, formerly BEST and ODENBERG, designs and manufactures sensor-based sorting machines for the food industry. Over 5,000 systems are installed at food growers, packers and processers worldwide. The company provides high-performance optical sorters, graders, peeling and process analytics systems for nuts and seeds, dried fruits, potato products, fruits, vegetables, meat and seafood. The systems ensure an optimal quality and yield, resulting in increased productivity, throughput and an effective use of resources. TOMRA Sorting Food is part of TOMRA Sorting Solutions which also develops sensor-based systems for the recycling, mining and other industries. TOMRA Sorting is owned by Norwegian company TOMRA Systems ASA, which is listed on the Oslo Stock Exchange. Founded in 1972, TOMRA Systems ASA has a turnover around €550m and employs over 2,400 people. For more information on TOMRA Sorting Food visit www.tomra.com/food