Success story BEGRO, Belgium

Family business Begro explains how TOMRA has helped it live up to its motto of 'Great taste in frozen foods'. Begro is a successful business, founded in 1980 by the Dick family, processing fresh and frozen vegetables with an annual volume of 200,000 tonnes. The company is active in the food, hospitality and retail sectors and operates in 62 countries. The motto of 'Great taste in frozen foods', means not only optimal delivery of the product to the customer, but also strive for the highest possible customer satisfaction. After an internal analysis, Begro noticed some consumer complaints, and the analysis showed the need to use a sorting machine during the packaging process. The decision was to install Blizzard for the sorting control, before the product is finally packaged. Begro video explains main advantages after Blizzard installation, which include the removal of foreign objects such as hard plastic and wood, with the proportion of good product being rejected much lower; a positive impact on food safety because Blizzard is so easy to clean, which means fewer problems with cross-contamination, and a reduction of 50% on staff on every packaging line. https://www.tomra.com/en/sorting/food/sorting-equipment/blizzard/ Watch the video by clicking HERE.