The focus is on the future of the horticultural sector

From Wednesday to Friday, 4 - 6 November 2015, the flower auction FloraHolland is organising the FloraHolland Trade Fair Aalsmeer. This trade fair is the top place where the national and international horticultural companies meet. Given the mission of 'Flowering the World together, planting seeds of opportunities for our members', this year's fair is devoted to the opportunities and possibilities available to the horticultural sector to respond to market developments. For now and in 2020.The ?FloraHolland House? is the centrepiece of the FloraHolland Trade Fair. Under the motto ?Home of opportunities?, this central meeting point encourages customers (exporters, breeders and growers) and end-customers (florists and retailers) to engage each other. The most striking novelties and the most important market and consumer trends are on display there. The FloraHolland House provides an inspiring location where visitors can exchange thoughts with experts from inside and outside the sector about making the horticultural sector future-proof. With one goal: more consumers are spending more money on more flowers and plants. So that come 2020, we can make the world even healthier and more beautiful with all those gorgeous flowers and plants than we already do.?? ?Unique comprehensive trade fairThe commercial public becomes acquainted at the Trade Fair with the very latest product developments that around 650 growers and 50 trend-setting breeders have on offer. Growers and breeders come from far and wide to present their offers and display new products and concepts. Exporters, wholesalers and their customers, both local and foreign, are inspired at the Trade Fair by the complete overview of flowers, plants, product concepts and novelties on offer.This makes the FloraHolland Trade Fair the most comprehensive network and inspiration trade fair for the horticultural sector.Novelties are the top crowd pleaserThis year FloraHolland is presenting novelties that have just entered the market or will soon appear in the ?FloraHolland House?. Novelties remain an important crowd pleaser at the FloraHolland Trade Fair Aalsmeer. For both growers and buyers, they form an important means to be and remain distinctive and stand out in the highly competitive international market.The FloraHolland Trade Fair takes place on Wednesday to Friday, November 4 - 6, in Aalsmeer. It is open on Wednesday from 09:00 to 17:00, on Thursday from 09:00 to 17:00, and on Friday from 09:00 to 15:00. Entry is free of charge to commercial visitors. More information about the FloraHolland Trade Fair in Aalsmeer can be found on www.floraholland.com/tradefair